I am a freelancing senior consultant in communication and marketing, with a special focus on digital solutions and customer experience. I am open for remote and hybrid assignments and contracts as an advisor, writer, editor and producer in digital communication and marketing.
I am also a professional board member open for new assignments in startups/scaleups and SME’s, looking to expand the board with a communications & marketing professional.
Advisor digital strategy, business development & marketing
I have extensive experience in setting and executing on strategies for communication, brand and marketing, especially with a focus on digital performance and the customer experience. Over the years I have worked with target group analysis, brand and communication platforms, digital business development, and I have acted as an advisor to managers and teams in all things digital and communication.
In me, you get a senior expert with a lot of hands-on experience in all things digital and communication, with a lot of grit and ”can-do” attitude.
Clients over the years
- E.ON
- Alfa Laval
- Tetra Pak
- Nestlé
- Sony Mobile
- Studentlitteratur
- BoKlok
- Dux
- Endbright
- The Duxiana
Hands-on editor & producer
Setting a strategy is all good and well but sometimes you need to ”just do it”. Throughout my career I have therefore not only worked with strategic analysis, I am also a skilled in producing of various types of content.
I know my way around Adobe’s Creative Suite, I can manage websites in EPiServer and WordPress, but foremost I am a writer. During my career I have produced numerous types of reports, editorials and articles, press releases and social media content.
I am also a skilled producer of business presentations in both Keynote and Powerpoint, both for myself as a speaker as for others.
Recent examples of my work
- The website and social media for Endbright
- The Endbright Report
Board member
A natural step for me has been to look for possibilities to work with boards who are looking to expand with experiences and competence such as mine. I am especially interested in tech companies, where my marketing perspective and focus on the customer experience combined with digital business development can be of value.
I recently concluded a training at Styrelseakademien and is now a certified board member.
Boards
- KAN (2005-2016)
- Malmö Yrkeshögskola (2019-2023)
- Klagshamns Ryttarförening (2020-)
Angel investor
Over the last five years I have expanded my interest and focus in the startup scene, as my interest in digital innovation has grown. I am now an investor in four different startups and I take an active interest in the investment scene in Sweden.
I am currently on the investment board for Skåne Ventures.
My investments
- Endbright
- Fast Track Malmö Capital III
- Undone Games with the game LetterMe
- Skåne Ventures
